Artsy Schmartsy was born from the ashes of a failed journalistic venture in Milwaukee, WI.  Contributing to the demise of the weekly arts and culture newspaper MKE, I found myself with a modest readership who nudged me to keep writing about the world of culture in some independent way.  Since beginning Artsy Schmartsy in 2007, I've written about theatre, dance, music, arts administration, moments of artistic crisis, and always, always, always my great love of musical theatre (because I've got the music in me, of course).  I should have introduced myself earlier, but thanks for reading to the end.  

I'm Jonathan West and you can learn more about me at or by shooting me an email to which I will absolutely respond.